Social media is a combination of Internet-based publishing like WeChat, Weibo (Chinese Twitter), Baidu Zhidao (Chinese Wikis), blogs and other websites that cater to providing information.

It also describes the online technologies and practices that people use to share opinions, insights, experiences and perspectives with each other.

We use a combination of HTML markup, XML markup, tags and syndication services like RSS to help news and media websites in China easily integrate our press releases into their services.

A social media press release is unique because it combines various multimedia elements
such as text, video and images in one place, giving journalists the ability to easily use some or all of the media elements of the release.